Men's hair gets washed more often and conditioned less. That is usually the whole story behind hair that feels rough by midweek. A deep conditioning mask is the step that puts moisture back, and it takes the time you already spend in the shower.
- Six-layer hydration formula
- Rinse-out mask, not a leave-in
- Made for men's hair and grooming routines
How to use it
- Shampoo first, then squeeze the water out. A mask applied to soaking hair is a diluted mask.
- Work it through the lengths and ends, where dryness shows first.
- Leave it while you finish the shower, then rinse.
Once or twice a week is enough for most hair.
Common questions
Is this different from conditioner?
Yes. Conditioner is a short step at every wash. A mask is a longer, less frequent treatment — use it instead of conditioner on the days you use it, not on top of it.
Will it weigh my hair down?
Rinse it out properly and start with a small amount. Masks feel heavy when too much is used or too little is rinsed.
How should I patch test it?
Apply a small amount to a limited area first. For external use only. Avoid the eye area and stop use if irritation occurs.
Also worth reading: how to read hydrolysed keratin on a label.
